Traffic Advertising is a full-service ad agency in the Tampa Bay area. We connect with our clients’ businesses by building relationships and strong partnerships within their communities. Our in-depth analysis approach to the unique markets our clients call home is strengthened by our desire to be more than an agency, but instead be a partner who is within reach at all times, no matter the distance. We communicate directly with our clients and their communities, ensuring comprehensive marketing strategies that connect with local audiences.
Traffic Advertising
TEAM MEMBERS
Wendy Longley
President / CEO
Driven is the word synonymous with Wendy’s approach to business and her clients. From retail marketing and promotions that drive record traffic, to branding and event campaigns that position clients above the competition, Wendy relentlessly pursues excellence in every aspect of advertising and marketing for her agency’s clients. For Wendy, the bottom line is always results and growing market share.
With more than 25 years in retail advertising with a primary focus in the automotive category, Wendy brings to the table what many of her agency competitors cannot: experience. Her early career began at Zimmerman Advertising, where she quickly grew from an account executive to the Director of Account Services, overseeing Tier 2 MDAAs, and was director of the AutoNation account.
After 10 years at Zimmerman, Wendy decided to open her own ad agency, and so Traffic Advertising was born. Wendy leads the team in bringing to focus her experience delivering full-service advertising and marketing plans to automotive groups across the country. Her campaigns combine hard-hitting creative with traditional and digital marketing to drive traffic and continually build her clients’ brands.
While Wendy has always pushed a client-first approach when it comes to business, her agency’s culture does not forget its employees. Wendy strives to promote a family-friendly work environment where life balance is respected, all while providing avenues for advancement in every department. With a family of her own, this is critical to the success of the agency and a testament to Wendy’s character.
Charity and community involvement have always been close to Wendy’s heart. Some of the charities supported by Traffic Advertising include JDRF, The Junior League, and the Advertising Federation. Wendy also encourages her employees and clients to “do good for the neighborhood” through volunteerism and other charity works.
Brittany Thompson
Vice President of Client Services
Mary Cantonis
Director of Marketing Services
Mandy Barnes
Media Director
Lynn Reed
Senior Media Buyer
Abby St. Martin
Media Buyer
Allyson Squitiro
Social Media Director
Shana Moran
Digital Marketing Manager
Shelby Cline
Junior Account Executive
Matt Andron
Project Manager and Creative Technologist
Michael Asencio
Controller
Judy Wendzel
Administrative Assistant
Account Services
With more than 45 years combined experience, our account management team is one of the most expert and versatile in the business.
Media
Our media planning and buying services team is extremely adept, with strong negotiating skills and an intimate knowledge of all advertising media.
Creative
With some of the best artists and collaborators in the country, our creative is sure to blow your competition away.
Co-op
A team of advertising professionals dedicated to cooperative advertising reimbursement. No co-op dollar is left unclaimed.